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Are private equity investors betting billions on Hollywood?

Private equity investors are playing a larger role in media and entertainment. Ex-Disney execs Kevin Mayer and Tom Staggs, backed by Blackstone, took a minority stake in Will Smith's Westbrook. From Apollo to Zelnick, these 14 private equity players are betting billions on Hollywood.

Are private equity firms investing in media?

Private equity firms are investing heavily in film, TV, and sports media. Private equity accounted for 42% of deals in the first half of 2022 vs. 24% in 2018, according to PwC. RedBird and International Media Investments are putting $1 billion into a media venture led by former CNN boss Jeff Zucker.

Which companies have invested in Media & Entertainment?

Past media and entertainment investments include "Dune" production company Legendary, TV station operator Nexstar Broadcasting Group, media company and "House of Cards" producer MRC, and entertainment payroll service Cast & Crew. Apollo Global Management's David Sambur. Apollo Global Management

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